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Olympus FE-360

Posted by: Mark Peters Thursday 21st, August 2008

Olympus introduces a stylish point-and-shoot camera that combines easy operation and smart performance to capture brilliant images at the push of a button. While small in size, the new Olympus FE360 is full of impressive imaging technologies packed into a colorful slim metal body ideal for people on the move. Raising the bar for entry-level digital cameras, the model features 8.0 megapixels of resolution; Image Stabilization for blur-free images; Face Detection for crisp portraits; Perfect Shot Preview to see various shot options before the shutter is pressed; In-Camera Help Guides that make print manuals obsolete; a rechargeable lithium-ion battery for convenience; and an LCD backlight boost for viewing in bright light.

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Nikon D300

Posted by: Mark Peters Thursday 23rd, August 2007

Nikon Europe announced the D300 D-SLR, a camera that sets new standards of compact professional performance. The easy-to-use DX-format Nikon D300 offers outstanding image quality, multi-functional technologies and fast response. With class-leading 12.3 Megapixel resolution, speedy 6 fps frame advance, self-cleaning sensor unit and high definition 3-inch VGA LCD display, combined with Nikon’s legendary durability, the Nikon D300 is a breakthrough solution for photographers searching for an advanced compact SLR. “Packed with the latest technologies and Nikon’s renowned ergonomics, the Nikon D300 sets a new standard for professionals on a budget,” said Robert Cristina, Brand Manager, Nikon Professional Products, Europe.

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Olympus E-400 captures history

Posted by: Dennis Hissink Monday 2nd, October 2006

Olympus introduced the Photokina visitor to a large and bright booth where Olympus showcased their complete line-up of digital imaging solutions. One of them is the brand new Olympus E400 digital SLR camera. This new FourThirds System camera will be available right after the Photokina and is developed to bring the consumer the ultimate compact digital SLR camera. The Olympus E-400 incorporates a 10 Megapixel CCD image sensor and is the most compact and light weight DSLR in the world.

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Olympus 725 SW

Posted by: Ilse Jurrien Friday 29th, September 2006

To proof the audience their new Mju camera is able to discover the underwater world, Olympus set-up a water basin where visitors could actually test the waterproof capabilities of the new Olympus Mju 725 SW digital compact camera. With its own unique characteristic the Olympus 725SW lets you being part of the free water world, or at least around the water. Beside being waterproof the Olympus Mju 725SW is also shockproof up to 1.5 m. The Olympus Mju 725 SW digital camera was introduced late August and is now showcased at the Photokina 2006 where visitors are able to touch & try.

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Olympus to develop wooden camera?

Posted by: Mark Peters Thursday 28th, September 2006

Olympus announces the development of a three dimensional compression moulding process for wooden materials. The new process draws extensively on Olympus expertise in precision metal-forming technologies. The processed wooden material has the feel and grain pattern of natural wood, but is much harder than engineering plastics such as ABS and polycarbonate resins. Strong enough to be used to create the outer casings of electronic products, the material can enhance the aesthetic value and pleasure of ownership that those products provide. A prototype example of a camera case created using this new technology will be exhibited at the photokina 2006, being held in Cologne, Germany.

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Olympus E-System

Posted by: Ilse Jurrien Monday 25th, September 2006

The Olympus E-System is a “designed-for-digital” SLR camera system that has grown considerably since the original Olympus E-1 camera body was launched in 2003. Today, the system includes 5 camera bodies, 17 ZUIKO DIGITAL lenses, and a wide range of accessories. In addition to this growth in the E-System lineup, we have lead the way with innovations such as a Dust-Reduction System, fulltime Live View, and the introduction of the world’s lightest, most compact, digital SLR camera body. We think of this as Chapter One in the history of the Olympus E-System, and we hope it has helped more people to enjoy photography and be satisfied with the quality of the images they obtain.

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Olympus DSLR at Photokina

Posted by: Ilse Jurrien Tuesday 19th, September 2006

Those of you who have read our exclusive Olympus E-400 digital SLR preview may have noticed that we mentioned something about an upcoming answer from Olympus on their current DSLR E-System top model, the Olympus E-1. At the last Olympus press meeting we had in Hamburg, Germany, where we were informed about the new line-up of Mju and FE-series of digital cameras and the 10 Megapixel Olympus E400 digital SLR model, we received the information that the Photokina visitor should not expect Olympus to showcase an extra digital SLR next to the new E-400 model. However, we have got official information from Olympus Japan that Olympus will have more to unveil at Photokina 2006…

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Olympus E-400 preview

Posted by: Ilse Jurrien Thursday 14th, September 2006

At the end of August, we were invited to come to Hamburg to attend the press meeting of Olympus. During this European meeting, Olympus introduced their latest compact digital cameras, together with a preview of the new Olympus digital SLR camera: the Olympus E-400. During the press conference, there was a thick queue of four rows of journalists all trying to catch a glimpse of a trio of E400s; making it impossible to get a proper impression of this FourThirds DSLR. Therefore, we are grateful to Olympus for providing us with a pre-production model, so that we can share an extensive first impression with you. Olympus did not yet reveal the retail price at the press meeting, but it will surely be a very competitive price!

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