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Nikon 70-300mm AF-S VR Nikkor lens

Posted by: Ilse Jurrien Wednesday 9th, August 2006

Nikon announces the introduction of the AF-S VR Zoom-Nikkor 70-300mm f/4.5-5.6G IF-ED, a high-performance telephoto zoom lens that offers Nikon’s most advanced features such as Nikon Extra Low Dispersion (ED) glass, Silent Wave Motor (SWM) and enhanced Vibration Reduction (VRII), as well as optics perfected for use with both Nikon DX format digital and 35mm film SLR cameras. The Zoom-Nikkor lens offers 70-300mm (4.3x) zoom performance, and is suitable for various telephoto shooting opportunities in, for example, as sports, nature and wildlife photography. When used with a Nikon DX format digital SLR, the picture angle is equivalent to what would be experienced with a 105-450mm lens on a 35mm.

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Nikon 18-135mm AF-S DX Nikkor lens

Posted by: Ilse Jurrien Wednesday 9th, August 2006

Nikon announces the AF-S DX Zoom-Nikkor 18-135mm f/3.5-5.6G IF-ED, a compact, lightweight 7.5x zoom lens featuring state-of-the-art optical technologies such as the incorporation of Nikon ED glass, aspherical lens elements and SWM (Silent Wave Motor). Moreover, the AF-S DX Zoom-Nikkor 18-135mm f/3.5-5.6G IF-ED offers outstanding performance at a remarkably affordable price. The lens has a focal length range of 18-135mm, suitable for a wide variety of shooting situations ranging from sports, action and portraits to wide-angle landscapes. Advanced Nikon engineering, in particular the compact SWM, has enabled the realization of a compact lightweight design with excellent handling characteristics.

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Sony 50mm f/2.8 Macro lens

Posted by: Ilse Jurrien Sunday 11th, June 2006

The Sony 50mm f/2.8 Macro lens is a compact macro-focus lens that covers the full range from life-size to infinity. "Life size" macro imaging means that the image you capture is the same size as the subject in reality, giving you spectacularly sharp photos of insects, flowers, gemstones, postage stamps and other small nature subjects and collectibles. Mounted on the Sony Alpha 100 camera, the Sony 50mm Macro lens provides a 75mm focal length (35mm equivalent), which means it can also be used as a standard and midrange telephoto lens. Get incredibly close to small subjects with the Sony SAL-50M28 macro lens. It allows you to capture the most subtle details with spectacular clarity.

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Tamron AF 18-200mm Di-II LD lens

Posted by: Luuk Jurrien Saturday 2nd, October 2004

Tamron announced the successful development of the AF18-200mm F/3.5-6.3 XR Di-II LD Aspherical (IF) MACRO (Model A14), a new high power zoom lens designed exclusively for digital SLR cameras using APS-C size image sensors. The new AF18-200mm F/3.5-6.3 XR Di-II LD Aspherical (IF) MACRO is a high power zoom lens for exclusive use with digital (APS-C size) SLR cameras that inherits the product concept of the existing AF28-300mm F/3.5-6.3 XR zoom lens. Even two years after its introduction, the current AF28-300mm is still a favourite and highly evaluated by photographers around the world as a representative model of high power zoom lenses.

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Sigma lenses at Photokina

Posted by: Luuk Jurrien Saturday 2nd, October 2004

We have had the opportunity to meet Michihiro Yamaki, President of Sigma Corporation. During our meeting we were shown the latest lenses Sigma has announced just before the Photokina started. The new 18-125mm F3.5-5.6 DC for Four Thirds mount is exclusively designed for use with digital Single Lens Reflex (SLR) cameras and has a 1: 6.9 zoom ratio. A Special Low Dispersion (SLD) and two aspherical glass elements produce a top quality optical performance throughout the entire zoom range. The new Super Multi Layer lens coating, which is optimized for digital SLR cameras, gives superb colour rendition whilst cutting down flare and ghost.

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Nikon Telephoto Converter TC-E3PF

Posted by: Ilse Jurrien Thursday 16th, September 2004

Nikon Corporation is pleased to announce the introduction of the TC-E3PF - an advanced new 3x telephoto converter born of unique Nikon technology for use with the new 8-megapixel Coolpix 8400. Smaller and lighter, the TC-E3PF illustrates how Nikon is taking existing lenses and redesigning them for "on-the-go" convenience. Furthermore, the widely acclaimed TC-E3ED is also compatible with the Coolpix 8400. In conventional telephoto converters, a lens with a pronounced convex shape is used to refract the light received through the first element to a greater degree. This results in the desired reproduction ratio, however chromatic aberration can occur. In the event that a convex ED lens is used, such chromatic aberration is corrected, however the refractive limitations of such a lens make it difficult to reduce overall dimensions.

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Today’s digital SLR market appeals to the high-end consumer market and is growing in popularity. Increasing prices for DSLR cameras are not discouraging consumers from purchasing high quality digital cameras. SLR lenses have therefore become more and more important, and with the digital SLR as the driver, both professional and amateur photographers are interested in SLR lenses. DSLR cameras have been a niche product in the past, but as the products continue to attract consumer interest, they are driving innovative digital technology. The average SLR Lens price has dropped and has become a complementary good to your digital SLR camera. The SLR lenses are a great accessory for your DSLR camera and with the offering of a large series of lenses from various manufacturers, the market is competitive and therefore attractive for both professional and amateur. Photokina 2008 will showcase the latest SLR lenses; look out for our daily report at the Photokina 2008 show report.






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