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Canon 400mm lens

Posted by: Dennis Hissink Monday 30th, August 2010

Photokina 2010 News - Canon enhances its premium L-series with the launch of the new EF 400mm f/2.8L IS II USM - a high quality super-telephoto lens designed to meet the demands of professional photographers. Offering optical excellence and consistently high performance, the new Canon 400mm lens combines super-telephoto focal lengths, fast aperture and outstanding image quality, providing photographers with reliability and exceptional results. Succeeding the well-respected Canon 400mm f/2.8L IS USM, the new model will appeal to nature, wildlife and sports photographers. The Canon EF 400mm features a completely redesigned optical system and the latest iteration of Canon’s original Image Stabilizer (IS) technology.

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Canon 300mm lens

Posted by: Dennis Hissink Monday 30th, August 2010

Photokina 2010 News - Canon enhances its premium L-series with the launch of the new EF 300mm f/2.8L IS II USM - a telephoto lens designed for professional photographers. The Canon 300mm lens combines telephoto focal lengths, fast aperture and great image quality, providing photographers with reliability and exceptional results. Succeeding the well-respected Canon 300mm f/2.8L IS USM, the new model will appeal to nature, wildlife and sports photographers. The Canon 300mm features a completely redesigned optical system and the latest iteration of Canon’s Image Stabilizer technology, while an all-new magnesium alloy construction and titanium components ensure the design is both robust and lightweight.

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Pentax 15mm lens

Posted by: Dennis Hissink Tuesday 23rd, September 2008

Hoya Corporation Pentax Imaging Systems Division is pleased to announce that it will exhibit an interchangeable lens and an accessory at Photokina 2008. Both items are currently under development for use with Pentax digital SLR cameras. Photokina is one of the world’s largest photo and imaging merchandise fairs, and will be held this year from September 23 to 28 in Cologne, Germany.

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Sigma 50mm lens

Posted by: Dennis Hissink Tuesday 23rd, September 2008

This large aperture lens becomes a medium telephoto lens offering 100mm equivalent angle of view on Four Thirds cameras. The optimum optical design and molded glass aspherical lens elements provide excellent correction of coma aberration. It ensures superior peripheral brightness and provides sharp, high contrast images even at the maximum aperture. The Super Multi Layer Coating reduces flare and ghosting. Superior optical performance is ensured throughout the focusing range. The rounded 9 blades diaphragm creates an attractive blur. This lens incorporates HSM (Hyper Sonic Motor), ensuring a quiet and high speed AF as well as full time manual focusing capability.

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Nikon 50mm lens

Posted by: Dennis Hissink Monday 22nd, September 2008

Nikon Europe announces a new wide aperture fixed-focal length Nikkor lens, the 50-mm AF-S Nikkor 50mm f/1.4G. This lens has a fast maximum aperture of f/1.4 respectively for a bright viewfinder experience, beautiful background blur with shallow depth of field. It also incorporates Nikon’s ultra-compact Silent Wave Motor (SWM) ring-type for silent, fast and accurate focusing and enables autofocus in cameras without a built-in motor such as the Nikon D40 and Nikon D60. "This new fast prime lens redefines the standard lens concept," said Robert Cristina, Manager Professional Products and NPS at Nikon Europe. He added: "The fast apertures and silent AF deliver brilliant image quality with new creative options for Nikon digital photographers."

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Canon 24mm lens

Posted by: Dennis Hissink Thursday 18th, September 2008

Canon strengthens its line-up of EF-series lenses with the introduction of a new fast aperture prime lens: the EF 24mm f1.4L II USM. Replacing the EF 24mm f/1.4L USM, the EF 24mm f1.4L II USM has been completely redesigned to provide an exacting partner lens to Canon’s new EOS digital SLRs, the EOS 50D and the EOS 5D MKII. Featuring a 13-element, 10-group lens, the EF 24mm f1.4L II USM is designed to achieve the highest standards of image quality. Two high-precision GMo aspheric lenses are employed to correct various forms of aberration such as curvature of field and distortion, with a floating mechanism ensuring crisp corner-to-corner detail throughout the focal range.

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Leica D SUMMILUX 25mm ASPH lens

Posted by: Dennis Hissink Monday 2nd, October 2006

During our meeting with mister Suguru Takamatsu, Coordi-nator Marketing Team Overseas Sales & Marketing Group and Ichiro Kitao, Product Planning Manager, from Panasonic we had a little hands-on with the new Leica D SUMMILUX 25mm f1.4 ASPH lens. The new Leica lens incorporates a large total large total of 10 lens elements in 9 groups, including a large-diameter aspherical lens. The bright standard f/1.4 lens provides a superb high-quality optical performance. The large diameter front lens ensures sufficient peripheral light levels, and a large-diameter front aspherical lens reduces light degradation all the way to the lens periphery. The result is high resolution and absolutely minimum lens distortion.

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Leica Elmarit-M 28mm ASPH lens

Posted by: Ilse Jurrien Friday 15th, September 2006

Leica Camera AG, Solms is exhibiting the new Leica Elmarit-M 1:2.8/28 mm ASPH. at photokina in Cologne. The Leica Elmarit-M 1:2.8/28 mm ASPH. adds a particularly compact wide-angle lens with high imaging capability to the palette of lenses for the Leica ranging viewfinder system. Thanks to the use of an ASPH.erical lens, the optical performance is once again significantly increased in comparison to preceding models. With a weight of only 180 grams, the Leica Elmarit-M 1:2.8/28 mm ASPH. is the lightest of all the Leica M lenses. The new wide-angle lens can be used both on Leica M analog camera models and also on the new digital Leica M8.

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The growth of the digital SLR and system camera market benefits the lens manufacturers. Due to the change in the market for SLR cameras - the growing popularity of system cameras - we see new developments and innovative lens designs coming up and showcased at the world’s biggest Imaging and Trade show - Photokina 2010. New lenses need to be developed for camera systems like Micro Four Thirds and the cameras from Sony and Samsung. Several lens road maps appeared already on the websites of the lens manufactures showing interesting new products. These new system cameras will change the lens market, in which way and in what time period is something we really want to know. Maybe Photokina show 2010 will give us a more insight view of today’s lens market. Look out for our daily Photokina report.