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Epson Stylus Photo R380 photo printer

Ilse Jurrien
Photokina report
Tuesday 29th, August 2006
Posted by: Ilse Jurrien

Beginning today, the world of consumer photo printing takes a big step forward with the introduction of a new Epson Ultra Hi-Definition photo printer that delivers the ultimate professional-level prints to the home photo enthusiast at amazing print speeds. The Epson Stylus Photo R380 Ultra Hi-Definition photo printer uses some of the same technology that professionals rely on to produce beautiful and marketable art, the Epson Photo R380 printer sets a new standard in the photo printer category. A key component of the new product line is Claria ink, the latest breakthrough in Epson’s long line of ink innovations, delivering superior image quality with Ultra Hi-Definition richness, depth and clarity.

Epson R380 - Ultra Hi-Definition
With Claria ink and a newly designed print head, the new Stylus Photo R380 photo printer delivers the fastest photo print speeds of any previous Epson model, and print longevity that is superior to lab photos. The Ultra Hi-Definition printer offers a variety of convenient and user-friendly features, such as automatic photo correction, which automatically adjusts improperly lit photos and corrects skin tones for better-looking prints - it’s like having a trained photo lab technician inside the printer. This Epson model also prints directly on ink jet printable CDs and DVDs without messy labels.

Epson Stylus Photo R380 photo printer
The Epson Stylus Photo R380 is the step-up from the Epson Stylus Photo R260, offering the same Ultra Hi-Definition quality and versatility, plus a robust set of PC-free photo printing capabilities. Featuring a large high-quality 3.5-inch color LCD and built-in memory card slots for all popular formats, the Epson Stylus Photo R380 enables digital camera owners to quickly view, select, crop, enlarge, and print photos without ever having to turn on a computer. In standalone mode, photo enthusiasts can browse and share photos with a built-in slideshow feature, crop and print photos in various sizes and on multiple media types, and view and print images by date, an exclusive Epson capability and helpful feature when printing from larger memory cards. The Epson photo printer also allows users to print photos directly from video clips (offered only with the Epson Stylus Photo R380). Other features of the Epson Stylus Photo R380 include the ability to save photos to, and print from, an external CD, Zip or Flash memory drive as well as direct printing from Bluetooth-enabled devices using an optional Bluetooth adapter.

Epson Stylus R380 - Home printer with professional photo quality
“Just as HD created a new standard in consumer video, Epson has raised the bar once again for consumers who are demanding professional photo quality output in an affordable home printer,” said Steve Semos, product manager, Epson. “We’ve taken our experience in the professional photography market and incorporated many of those attributes into our new Ultra Hi-Definition printer with Claria ink to create the best consumer photo printer on the market, bar none. Now, printing Ultra Hi-Definition photos that can last for generations takes just seconds right at home.”

Epson Photo R380 Ultra Hi-Definition - Highlights
The Epson Stylus Photo R380 offers many innovative features to provide consumers with an advanced printing system right at home. Features include:
• Claria Hi-Definition Ink: Provides the ultimate combination of photo quality and longevity for smudge, scratch, water, and fade resistant prints that will last for years to come; supports a variety of media sizes and surface types
• DX5 Technology: Enables Epson’s patented MicroPiezo print head to deliver five sizes of ink droplets, as small as 1.5 picoliters, to produce microscopic droplets of Claria ink for grain-free photos; each nozzle discerns and adjusts the droplet size based on printing needs; multiple droplet sizes work together with six-color Claria ink to create greater tonal range for smooth gradations and accurate skin tones
• Faster Print Speeds: Epson’s breakthrough print head delivers a borderless 4"x 6” photo in as fast as 13 seconds (draft mode), a better-than-lab quality borderless 4"x 6” photo in as fast as 30 seconds (default mode) and black and color text documents in up to 30 pages per minute
• Automatic Photo Correction: Adjusts photos automatically to create the best prints, correcting color for dark, backlit and washed-out photos, adjusting skin tones, enhancing the richness of scenery photos, automatically sharpening, and removing red eye; automatic photo correction is also available PC-free
• Direct CD/DVD Printing: Prints directly on ink jet printable CDs and DVDs, a feature offered only by Epson; customized designs can be created quickly and simply with the included Epson Print CD software and printed out in the convenient front-loading CD tray; CDs and DVDs print over the entire surface area from the center to the edge for a clean and professional look, eliminating the need for messy labels that can warp and potentially damage CD/DVD drives
• BorderFree Printing: Delivers beautiful BorderFree photos in 4"x 6”, 5"x 7”, 8"x 10,” and letter-size prints with no perforations or edges to trim

Epson Stylus Photo R380 printer - Price & Availability
The Epson Stylus Photo R380 will be available in October for an estimated street price of $199.99. This new Ultra Hi-Definition printer is both Windows and Macintosh compatible and will be available at major computer and electronics superstores and can be purchased through mail order, the Internet and Epson’s own retail site. The models are backed by the one-year Epson Limited Warranty and are supported by the Epson Connection, a customer support and technical assistance line.

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